Rebeka Arce is a multidisciplinary designer and art director based in Madrid. Her philosophy based on the translation of concepts into a visual language and her passion for the observation, synthesis and approach of future scenarios has led her to move throughout different disciplines, with special focus on creative direction, identity design, visual strategies and image creation for audiovisual media.
From her studio she works for national and international brands in culture, arts, technology, fashion, entertainment, music and food such as RedBull, Sony Pictures, Vodafone, Schweppes, LondonN1, Sephora, Narciso Rodriguez, Matadero Madrid, Madrid City Council, Thyssen-Bornemisza National Museum, Instituto Cervantes, Cineteca Madrid, Flamenco Festival and GetxoPhoto Festival, among others, building and leading teams of collaborators from different disciplines to develop holistic and innovative projects, taking care of their development from initial planning to final implementation with a deep research and concept development process.
Her work has been awarded in Laus, Vimeo Staff Pick, LA Fashion Film Festival and Selected, and published on platforms and books such as AIGA Eye on Design, Computer Arts, Fubiz, Ètapes, Neo2, Victionary, PAGE Magazine, Creative Boom, Yorokobu and Graffica, among others.
Before creating her own design studio, Rebeka worked at creative agencies in Berlin, Madrid and Bilbao and collaborated with large brand consultants and agencies such as Interbrand, Superunion and MRM McCann.
In addition to directing her own studio, Rebeka teaches in masters at IED Madrid and MrMarcel School, has participated as a speaker at design festivals and events such as ‘Brief Festival’, ‘Ladies, wine & design’ and ‘PlayRestart’ and is the co-founder and art director of a cultural and live music venue in Bilbao.
We were commissioned by Madrid-based electronic artist Bruma, to art direct and design his first studio album ‘Far From Me’. Bruma conceives his music as a means to translate emotions into sounds, and each song on his album reflects a state of mind or emotional process experienced throughout the four years the album creation process lasted. That’s why we used emotions as the main concept to create the artwork, translating Bruma’s harmonious and semi-ambient sound journey through the twists and turns of landscape electronics and warm vocal melodies into a strong visual narrative.